Sorella

Rooted in Italian tradition and infused with modern flair, Sorella brings the warmth of homemade dishes, the charm of shared meals, and the energy of downtown Sarasota together under one roof. Designed to feel both trendy and inviting, the brand celebrates community, connection, and the simple joy of good food with good company.

Logo featuring two mermaid women with long hair, sitting face-to-face, each holding a cocktail glass, with the word 'Sorella' written below, set against a background with orange and pink vertical stripes.

services

BRANDING & BRAND GUIDELINES,

A dark silhouette of a mustache.
A brown, curved object on a white background.
Silhouette of a bowtie-shaped object with wing-like extensions, solid brown color on a black background.
Close-up of a partially eaten chocolate chip cookie.
Minimalist logo with orange circle, stylized flower illustration, and the word 'Sorella' in cursive font.

The visual direction combines warm, rustic tones with contemporary typography, reflecting the restaurant’s balance of authentic Italian tradition and a stylish, elevated dining experience. The brand language highlights connection, community, and la dolce vita—positioning Sorella as the go-to gathering spot for great food, great wine, and even better company.

visual direction and brand Language

A colorful restaurant menu for Sorella featuring pasta, pizza, and bar items, with abstract illustrations of plants, a palm tree, and beverages, in shades of beige, brown, green, and terracotta.
A dark green starburst-shaped palm leaf with multiple pointed leaflets radiating from the center.
Pattern with white line art drawings of wine glasses, pizza slices, pasta, a lemon, a pizza dish, a cocktail, a soft drink, and cherry tomatoes on a brown background, with the text 'PASTA PIZZA BAR' in the center.
Line drawings of various drinks, food items, and ingredients including a cocktail, a glass of whiskey, a bottle, a lemon, a slice of pizza, a cherry tomato branch, and a lemon
Sorella Pasta Pizza Bar logo in handwritten style font with the words Pasta, Pizza, Bar below.
Green circular logo with the text "Sorella" and a leaf design.
A graphic design with a light brown background, featuring the word 'Sorella' in cursive font with a stylized starburst behind the text.
Logo with a palm tree in the center and the words PIZZA, PASTA, BAR, SORELLA around it.
Text reading 'PASTA PIZZA BAR' on a black background
A glass of whiskey with ice cubes and a lemon wedge.